In 2013, major international brands from around the world gave London’s economy a boost by bringing a total of 31 new stores to the city. From the acclaimed American clothing store J Crew to luxury brand Tom Ford, each one placed its mark on the capital of England for the first time. After what has seemed like an endlessly tense economic recovery, the introduction of these stores to the capital has proved to bring good news. As of May 2014, London held the title of being the ‘World’s most popular city for international retailers’, making it a go-to shopping destination for people across the globe.
London Knocking Dubai from the Hot Shopping Top Spot
With approximately 57% of the world’s major international brands now owning stores in London, the city is ahead of Dubai, New York, Paris, and Shanghai, all of which have enviable shopping reputations of their own. To complement its reputation for shopping prestige, London carries a cosmopolitan vibe, which appeals to young and rich fashion lovers looking to make the most of their cash in an environment that’s enjoyable. Worldwide, Regent Street and Westfield are now well-known amongst the globe’s shopping elite. Eric Eastman of CBRE has since noted that London now attracts more international visitors than any other city in the world, with a considerable number of them coming from China.
Thanks to more major brands investing in the city, areas outside of the main shopping hubs are now attracting investment. This has seen some of Covent Garden’s boutique shopping spaces give way to bigger brands, which are beginning to fight for space within the city. Continue reading “How the Shopping and Retail Industry Boosts London’s Economy”